Kip Moore released a new video for his current single, “Last Shot,” which is the second single from his 2017 album, Slowheart.
The new clip, which was directed by longtime collaborator and friend PJ Brown, depicts four lifelong friends who come together when one faces the reality of her life being cut short.
“When we first talked about the video for this song, I felt like I wanted to tap into the deeper meaning behind it,” said Kip. “How that feeling of desperation and realization that every second matters, can sometimes be the motivation you need to really take action. I’ve always been a big believer of living in the moment and I hope people are inspired in some way by this video to do the same.”
Watch “Last Shot” below.
photo by Jason Simanek